A live role
Director, Social Media
from GitLab · read the original and apply on their site
Remote, Canada; Remote, United States
Our take: The real work here is owning GitLab's global social function end to end while staying close enough to write, build, and ship the content yourself, and coaching a small team as you go.
This is for the social leader who still loves the craft, the one who can set a channel strategy at breakfast and write a sharp post by lunch. You will own GitLab's whole social function end to end, grow a YouTube channel and an advocacy program, and coach two managers into stronger practitioners. If you get energy from turning complex DevSecOps and AI topics into content people actually want, and from being the senior voice executives turn to, you will feel at home here.
Needs
- set social strategy
- tell the story
- write and ship content
- read the data
- develop practitioners
- work across teams
Rewards
- visible brand impact
- senior social voice
- coaching the team
- owning outcomes
- working in the open
Demands
- presenting to executives
- c-suite diplomacy
- handling sensitive issues
- managing priorities fast
- owning the budget
- async remote work
Grows
- youtube channel growth
- building a team
- ai-native marketing
- social strategy
- partnership programs
Values
- ai-forward culture
- inclusive collaboration
- mission and open source
- editorial craft
- transparency
Drains
- packaging and metadata
- dashboards and reporting
- dotted-line management
- process building
Would you love this work?
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