A live role
Principal Product Marketing Manager, Competitive
from GitLab · read the original and apply on their site
Remote, Canada; Remote, United States
Our take: The real work here is turning raw competitive signal about AI and agentic software development into a sharp, defensible point of view that sales, analysts, and executives all use.
If you light up when a messy competitive landscape finally clicks into a sharp point of view, this is your room. You will own GitLab's story against AI-native entrants end to end, turning primary research into the narrative that sales, analysts, and executives all repeat, and you will measure yourself honestly by whether win rates move. It suits someone self-directed who forms a clear opinion fast, backs it with evidence, and enjoys the autonomy of shaping where a whole category is going.
Needs
- primary market analysis
- sharp positioning
- compelling storytelling
- trend fluency
- translating the technical
Rewards
- measurable win rates
- executive visibility
- real autonomy
- shaping the market
- partnership strategy
Demands
- clear view fast
- constant cross-team work
- quick turnaround
- high-stakes narratives
- occasional travel
Grows
- competitive strategy
- public thought leadership
- domain fluency
- influencing a team
Values
- rigour over summary
- ownership of outcomes
- data-driven calls
- remote-first
- learning culture
Drains
- building sales assets
- tracking pipeline contribution
- endless stakeholder briefings
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