A live role
Senior Lifecycle Marketing Manager
from GitLab · read the original and apply on their site
Remote, Canada; Remote, United States
Our take: The real work here is building automated nurture programs and using funnel data to turn early prospect interest into measurable sales pipeline.
If you love turning a cold email list into real sales conversations, this role hands you the whole lifecycle to run your way. You will build automated nurture journeys, decide who is ready for sales, and prove it all worked with pipeline numbers, while a team that treats email as a genuine revenue driver gives you room to shape how it scales. It suits someone who finds quiet joy in clean audience logic, a well-run test, and seeing early interest become a booked meeting.
Needs
- building nurture journeys
- analysing email performance
- running tests
- segmentation and targeting
- writing email copy
- deciding who goes to sales
Rewards
- pipeline you can measure
- shaping how programs scale
- owning programs end to end
- visible revenue impact
Demands
- cross-team coordination
- relentless attention to detail
- a point of view
- stakeholder management
Grows
- reading funnel data
- campaign strategy
- running independently
Values
- measurable results
- data and creativity
- remote by default
- pragmatic use of ai
Drains
- qa and testing loops
- suppression and routing setup
- localization and reporting
Would you love this work?
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