A live role
Staff Account Based Marketing Manager
from GitLab · read the original and apply on their site
Remote, Canada; Remote, United States
Our take: The real work here is owning an account-based marketing segment end to end, calibrating messaging and tooling until the programs prove themselves in pipeline and revenue.
This is for the marketer who thinks in accounts, not clicks, and who would rather own a segment of the target list and prove its worth in pipeline than chase surface engagement. You will get real autonomy to build vertical campaigns, question the martech stack, and design a measurement framework from the ground up, all while partnering closely with Sales. If you love turning firmographic guesswork into jobs-to-be-done clarity, and you want your programs judged on revenue, this staff role gives you the room to run.
Needs
- abm program strategy
- pipeline data analysis
- cross-team partnering
- calibrated messaging
- evaluating martech tooling
Rewards
- real program autonomy
- owning strategic initiatives
- pipeline and revenue proof
- building from the ground up
Demands
- running programs at scale
- selling to technical buyers
- shared pipeline accountability
- ruthless account prioritising
Grows
- signal-based segmentation
- build-vs-buy judgement
- operationalising intent data
- program design from scratch
Values
- a builder's mindset
- pragmatic cost-aware choices
- outcome accountability
- measurement rigour
- remote by default
Drains
- monthly alignment meetings
- attribution framework upkeep
- cross-stakeholder coordination
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